Why am I so obsessed with you? ♡ Gingham Outfit of the Day ♡

What makes us want to follow someone?

Today I've been thinking about the bloggers, vloggers and just the general social media celebrities that I follow. What makes me want to follow them? What is it about them that makes me keep coming back for more? 

I figured it out pretty quickly. For me and I’m sure many others it's all about aspiration. There's something about these women and their lives that I want to be a part of. The beauty of social media is that it makes you feel connected to someone, makes you feel like you know them, like there just one of your mates. And that's what keeps me coming back. The idea that these aspirational people feel like their part of my life and I’m part of there’s, I can interact with them, 'hang out' with them, cry with them, laugh with them and this level of connection is addictive. 

But would we want this level of connection if these people weren’t so perfectly perfect or their online image wasn't. I personally follow people whose lives or image I aspire too. If I go to a page with pretty images but there's not an actual person attached to it I'm so much less likely to follow. Where as if there are beautiful images as a background to a beautiful person I am so much more likely to click that follow button and come back to see what they do next. 

Top - New Look // Jeans - Topshop (old) // Shoes - Zara // Jacket - Weekday (old) // Sunglasses - Primark
You can see this trend of gaining a following through being aspiration through so many blogger trends - posing in front of the expensive and stunning white Chelsea houses being probably the most obvious.  

I don't think there's anything bad about this - I'm perfectly happy and comfortable with my own life. However, I feel it's human nature to always be striving for more, the perfect job, the perfect body, the cake from that cute little bakery near Victoria (totally need to get myself there - am I even a blogger if I haven't been!) & that's ok. It's what drives this industry and a big part of what inspires us as bloggers. 

In terms of the outfit pics that accompany this chit chat, I have been loving the gingham trend at the moment and this little New Look number is so so perfect. I love the off the shoulder with the lace detail – so fun and elegant. This monochrome top works so well paired with the fun red Zara shoes.

I would love to know what makes you follow someone??